AI Transformation with Hannah Maude
I’m Hannah, I partner with leaders to build AI-ready organisations and industry advantage.
I have a track record of delivering commercial growth, energising teams and delivering industry-leading transformation, at pace, achieving industry recognition in the process.
Known for simplifying the complex, I combined AI expertise with two decades of operational experience across businesses such as Unilever, Sainsbury’s and Diageo to develop the SPARROW Framework™ and AI Changemakers™ programme.
The AI age required both fresh thinking and industry expertise. There is great opportunity ahead. Are you ready to make it happen?
Work with Hannah
AI is a transformative force and requires the full attention of leaders. Hannah’s method ensures safety is paramount and AI-Readiness to deliver Business Strategy.
Portfolio of Services
Leadership in the AI Age (3 hours)
AI Fluency for Business Teams (Full Day)
AI for Commercial Excellence (Half Day)
AI Experimentation Sprint (Full Day + 3 Follow-ups)
Fractional AI Transformation (Project Based)
AI Changemakers™ Implementation (Project Based)
Client Reviews
“Hannah was excellent. A consummate professional and very engaging speaker. We gained a wealth of knowledge , from understanding the fundamentals of AI to exploring it’s potential impact on our industry, daily work and personal lives.”
— BRUICHLADDICh, UK“Hannah delivered an exceptional AI training session transforming our teams understanding and enthusiasm for AI applications. What impressed me most was Hannah’s ability to create an interactive environment and make complex topics approachable.”
— MCM HOUSE, sydney“Hannah is a dynamic leader in AI and digital transformation with remarkable ability to mobilise communities and drive meaningful impact. Her contribution to SHE Summit 2025 showcased her expertise.”
— LAFAYETTE VENTURES, SILICON VALLEYExecutive AI Alignment
The AI Landscape for Leaders
What AI means to your Business Model
Investment decisions in the age of AI
Personal AI Strategy and Operating system
AI Governance
Growth and Value Prioritisation
The Future Horizon: 3 year outlook
Leading through change
AI Fluency for Business Teams
Build AI Literacy
Master AI Tools for everyday use
Talk AI with confidence
Responsible AI: Data, Ethics & Safety
Learn to prompt effectively
Create your Personal AI Toolkit
Case Studies to inspire AI projects
AI Action Plan
AI-Powered Commercial Excellence
AI for Business Performance
AI Tools & Techniques for Commercial & Marketing
Insights, Analysis, Reporting and Budget Optimisation
Results-Focused Performance Toolkit
Storytelling and Data Visualisations
Transformed processes for Agility