AI Transformation with Hannah Maude

Lady in suit smiles int the distance

I’m Hannah, I partner with leaders to build AI-ready organisations and industry advantage.

I have a track record of delivering commercial growth, energising teams and delivering industry-leading transformation, at pace, achieving industry recognition in the process.

Known for simplifying the complex, I combined AI expertise with two decades of operational experience across businesses such as Unilever, Sainsbury’s and Diageo to develop the SPARROW Framework™ and AI Changemakers™ programme.

The AI age required both fresh thinking and industry expertise. There is great opportunity ahead. Are you ready to make it happen?

Work with Hannah

AI is a transformative force and requires the full attention of leaders. Hannah’s method ensures safety is paramount and AI-Readiness to deliver Business Strategy.

Portfolio of Services

  1. Leadership in the AI Age (3 hours)

  2. AI Fluency for Business Teams (Full Day)

  3. AI for Commercial Excellence (Half Day)

  4. AI Experimentation Sprint (Full Day + 3 Follow-ups)

  5. Fractional AI Transformation (Project Based)

  6. AI Changemakers™ Implementation (Project Based)

Client Reviews

“Hannah was excellent. A consummate professional and very engaging speaker. We gained a wealth of knowledge , from understanding the fundamentals of AI to exploring it’s potential impact on our industry, daily work and personal lives.”

— BRUICHLADDICh, UK

“Hannah delivered an exceptional AI training session transforming our teams understanding and enthusiasm for AI applications. What impressed me most was Hannah’s ability to create an interactive environment and make complex topics approachable.”

— MCM HOUSE, sydney

“Hannah is a dynamic leader in AI and digital transformation with remarkable ability to mobilise communities and drive meaningful impact. Her contribution to SHE Summit 2025 showcased her expertise.”

— LAFAYETTE VENTURES, SILICON VALLEY

Executive AI Alignment

  • The AI Landscape for Leaders

  • What AI means to your Business Model

  • Investment decisions in the age of AI

  • Personal AI Strategy and Operating system

  • AI Governance

  • Growth and Value Prioritisation

  • The Future Horizon: 3 year outlook

  • Leading through change

AI Fluency for Business Teams

  • Build AI Literacy

  • Master AI Tools for everyday use

  • Talk AI with confidence

  • Responsible AI: Data, Ethics & Safety

  • Learn to prompt effectively

  • Create your Personal AI Toolkit

  • Case Studies to inspire AI projects

  • AI Action Plan

AI-Powered Commercial Excellence

  • AI for Business Performance

  • AI Tools & Techniques for Commercial & Marketing

  • Insights, Analysis, Reporting and Budget Optimisation

  • Results-Focused Performance Toolkit

  • Storytelling and Data Visualisations

  • Transformed processes for Agility